Check every post before it goes live
Paste a caption, ad, email, blog or review reply. Add the image. Varsel highlights what breaches, names the rule and writes a version ready to post.
Varsel Check
Check it, fix it, post it
Varsel checks the caption and the image together. When it's clear, post straight to Instagram and Facebook. High-risk posts are blocked until you fix them.
- Caption and image checked together
- Image issues flagged, never regenerated
- Post or schedule from the same screen
2 high and 3 medium risks. Prescription medicine named, guaranteed results, discount with no terms.
"Thinking about treatment for lines? Book a consultation to talk through options, risks and recovery. Results vary."
Discount on the image with no terms or end date.
Every headline gets its own verdict
Paste all 15 headlines and 4 descriptions. Each line gets a verdict, a character count and a rewrite which fits.
- Google's healthcare policy checked with Australian rules
- 30 and 90 character limits enforced
- Want campaigns built? GrowthGen runs them
| Headline | Chars | Verdict |
|---|---|---|
| Sydney Skin Clinic | 18/30 | Clear |
| Best Laser in Sydney | 20/30 | Edit |
| Botox From $9 a Unit | 20/30 | Stop |
| Book a Consultation | 19/30 | Clear |
| Guaranteed Results | 18/30 | Stop |
| Registered Nurses | 17/30 | Clear |
Spam Act checks built in
Varsel checks the offer, the claims and the unsubscribe. Recall texts and newsletters get the same care as ads.
- Unsubscribe and opt-out checks
- Offer terms and end dates
- Subject lines checked too
Thank patients without publishing a testimonial
Repeating a patient's result in your reply turns their review into your advertising. Varsel flags it and gives you a safe reply.
- Outcome words flagged
- Safe replies in your tone
- Works for Facebook reviews too
Tools for the problems you hit every week
Rejected ad fixer
Paste the Meta or Google rejection and the ad. Varsel explains why and rewrites it to pass both platform and Australian rules.
Your own rule list
Add words your clinic never uses. Every check applies them.
Check record
A dated PDF of every check, verdict and final text. Evidence of a review process.
Approvals
Staff submit, a practitioner approves. On Clinic and above.
Image flags
Before-and-after conditions, visible medicine brands, offers on graphics.
Weekly content pack
5 pre-checked captions for your treatments every Monday.
Try Varsel Check on your next post
3 free checks a month. No card needed.